The Annual Brewery Opening Event in Usuki, the Town of Brewing

The Kurabiraki (brewery opening) event in Usuki, is a cherished tradition celebrating the end of the first brewing season and showcasing new sake to the public.

Held annually as a collaborative effort, the city's four renowned sake breweries—Kotegawa Shuzo, Kuge Honten, Akamine Shuzo, and Fuji Shuzo—come together to present their finest creations proudly and offer an unforgettable experience for all attendees.

At the Usuki Tourism Exchange Plaza, guests are welcomed to enjoy sake in a unique kakuuchi style, sampling at affordable prices the delightful variety of flavors that highlight the rich brewing heritage of Usuki. This tasting experience also includes exclusive event-only local sake for purchase.

To complement the sake, the venue features diverse food stalls run by local establishments, offering delectable pairings such as savory snacks, sweets, and dishes inspired by Usuki's vibrant culinary heritage.

The Kurabiraki is not only about flavors but also about fostering a sense of community. It's a heartwarming occasion where visitors and locals gather, share conversations, and enjoy the convivial atmosphere. One of the event's highlights is the collective toast at 5 PM, where all attendees raise their glasses together, further connecting everyone to the spirit of the celebration.

This annual gathering embodies the spirit of Usuki—its rich brewing culture, culinary excellence, and warm, welcoming community. Join the festivities, savor the moments, and take home cherished memories of the brewing town of Usuki.